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Liz Du

Liz Du at ServiceNow featured on the Employer Branding Podcast

Liz Du, Director of Employer Brand and Talent Marketing at ServiceNow, discussed how to look at data to inform employer brand strategy on the Employer Branding Podcast.

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Stories of people leading employer brand and recruitment marketing at the world's biggest companies. If you're leading employer brand and recruitment marketing at a big company, you belong in this family.

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  • Amanda Divine moved up at Amazon
  • Jennie Ecclestone is now at Magna International
  • Lauren Cole was hired by KeHE Distributors
  • Shana Andrews talked about how PepsiCo uses data
  • Ugo Nwankwo shared a list of employee benefits companies should implement
  • Cox Enterprises hired Chisa Yarde
  • Brittany Hans is now at Discover Financial Services
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  • Kathleen Farris moved up at Progressive Insurance
  • Stéphane Charbonnier shared how L’Oréal USA is formulating their hybrid plan
  • Melissa Thompson talked about the importance of your employer brand aligning with your actions
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  • Liberty Mutual Insurance promotes Katie Macdonald
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  • Liz Du at ServiceNow featured on the Employer Branding Podcast
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  • Spectrum wins 2021 “Best Employment Site” honors
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  • Lowe’s Home Improvement brings on Lauren Buzalewski
  • Kirsten Bethmann moves up at Mars
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  • Ted Meulenkamp at Mondelēz International started a TikTok channel for their corporate brand
  • Yvette Fragile at Pilot Company shared how they forecasted hiring needs throughout the pandemic
  • Delta Air Lines brings on Brett Hill
  • Centene brings on Jenny Longshore
  • The Hartford promoted Mark Spatuzzi
  • Neil Daly at Baker Hughes shared how he built an EVP for a global B2B company
  • Chevron’s Julie Flowers talked about how they use AI to create a diverse talent pool
  • Lisa Kramer at BMO Financial Group shared how to leverage student influencers
  • HARMAN International brings on Brianna Blust as their Global Employer Branding Manager
  • TruGreen hired Kathryn Schulte as their new Talent Acquisition Manager
  • HRO Today announced their 2021 winners
  • Abigail Wishart at Mars launched their Mind Aerobic podcast
  • Brandon Linn at Freedom Mortgage wrote about how to weave your employer brand into your candidate and employee journey
  • Intuit promoted Kelsey DeLeon
  • Katrina Fowler is Sutherland Global Services’ new Director of North America Talent Attraction and Sourcing
  • Jessica Nelson is hired by Charles Schwab
  • Xavi Martínez Salcedo and Delfina Stabile share how Uber changed their EVP
  • Jennifer O’Brien and Chloé Rada give advice on how to organize a recruitment marketing team
  • Linda Carrión is hired by JP Morgan Chase as their Vice President Brand Manager of Global Employer Brand
  • Talent Marketing Board Member Tyler Weber moves up at Kohl’s Department Stores
  • Chris Dinwiddy at Merk Group talked about how to activate employer brand as a science and technology company
  • Macy Andrews and Cat Neilson share how to retain millennials
  • Sandi Japp is P.F. Chang’s China Bistor’s new Director of Talnet Acquisition
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  • Jamie O’Leary Thomas is Zebra Techologies’ new Senior Director of Global Talent Acquisition
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  • HRO Today announces Talent Innovation Awards nominees
  • Carl Segerstrom talks about Merk’s returnship program to get women back into the workforce
  • Jennifer Curtin is promoted to Director of Talent Acquisition and Employer Branding at Schneider Electric
  • Charles Schwab brings on Jessica Nelson as their new Senior Manager of Employer Brand and Social Media
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  • The Walt Disney Company promotes Rachelle Samson
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  • Cristal Mikenas is brought on by Takeda
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  • Sharon Tisdale-Reis moves up at Bristol Myers Squibb
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  • Southern California Edison's Leo Labra
  • Welcome our new member, Xcel Energy
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  • D’Anna Smith on building out Synovus' talent marketing program
  • Royal Caribbean Group's Thea Neal on improving Glassdoor ratings
  • Lockheed Martin's Charlotte Jones, Mars' Kelly Bartkiewicz, C.H. Robinson's Tisha Backer, J.B. Hunt Transport Services' Brittnee Davie
  • Ayana Pilgrim-Brown at Vanguard
  • Mars' Kirsten Bethmann, Kelly Bartkiewicz, and Alex Horner
  • The Hershey Company's Alicia Petross
  • Dell's Amy Winebright
  • Ace Hardware's Jenny Stephen
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  • Manuel Diaz on how he built out Intel’s comprehensive employer brand dashboard
  • Jared Nypen on building a video storytelling campaign spotlighting Great Clips stylists
  • Rex Pickar and Niki Ramirez on improving Kellogg Company’s job descriptions through creative writing
  • Dell's Amy Winebright on overhauling their career sites
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  • Tisha Leslie on helping T-Mobile build their in-house creative team and employer brand content strategy
  • Amber Messersmith on developing BAE Systems' recruitment marketing targeting strategy
  • Kumari Williams on redefining HARMAN's EVP and employer brand
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  • Jeanne Blair on developing Expedia Group's candidate experience across their global brands
  • Charlotte Jones on defining and deploying Lockheed Martin’s new EVP
  • Schneider Electric's Jenna Roland on maintaining a successful strategy on Glassdoor
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  • Amgen's John Graham Jr. shared his strategy for successful personal and employer branding on LinkedIn
  • Jennifer Newbill on changing university students' perception of Dell as an employer
  • Capital One's Jessica McCadden on building out a compelling employer brand through their video strategy
  • Kate Klingman on creating BASF's new employee-spotlighting video series
  • T-Mobile's Marie Lo on executing a media transformation to support their recruiting needs
  • Corey Bockhaus shares how he launched and grew Lockheed Martin’s talent communities
  • Carmen Mason shares how Enterprise Holdings successfully spotlights recruiters on their career site
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  • Anne McCarthy discusses the launch of Evonik's global Instagram channel
  • Marcy Hamrick and Jazmyn Mijuskovic on how Publix earned recognition as a top workplace for millennials
  • Laura Borden on expanding Vanguard's social recruiting footprint
  • Expedia Group's Tiffany Lee on guiding their employer brand through the shift from HomeAway to Vrbo
  • Kelly Bartkiewicz shares how Mars developed and deployed their global EVP
  • Tammy Embry on developing their "Amgen Answers" livestream to highlight hard-to-fill roles
  • Southern California Edison's Leo Labra is empowering employees to help find and attract talent
  • Bristol-Myers Squibb's Erin Pierpoint on launching employment brand campaigns in line with their core values of D&I
  • Tisha Backer on revamping C.H. Robinson's career site to better engage and attract job seekers
  • John Taylor shares Micron Technology's main talent goals for 2020
  • Liz Du on how she built out ServiceNow's first talent brand marketing team
  • Ahold Delhaize's Kathy Randall on building out their global EVP after a massive merger
  • Charles Schwab's Jerilyn Soncrant on building candidate personas to acquire and retain talent
  • Tapestry's Kate Nienaltow on employee branding through video content
  • Vanguard's Stephanie Scher
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