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Anthony Jones at Rockwell Automation discussed working with creative to amplify employer brand

Anthony Jones, Director of Talent Brand and Employee Experience at Rockwell Automation, discussed working with creative to amplify your employer brand.

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Stories of people leading employer brand and recruitment marketing at the world's biggest companies. If you're leading employer brand and recruitment marketing at a big company, you belong in this family.

  • Alexa Norton moved up at DaVita
  • Josh Martin is now at General Motors
  • Tammy Dean-Embry is now at Schneider Electric
  • Nasdaq hired Jaquan Williams
  • Allison Kruse at Baxter International discussed how they found their EVP
  • Kyle Lagunas at General Motors gave five key pieces of advice to talent leaders
  • Royal Bank of Canada promoted Nicole Garrison
  • Amanda Divine moved up at Amazon
  • Jennie Ecclestone is now at Magna International
  • Lauren Cole was hired by KeHE Distributors
  • Shana Andrews talked about how PepsiCo uses data
  • Ugo Nwankwo shared a list of employee benefits companies should implement
  • Cox Enterprises hired Chisa Yarde
  • Brittany Hans is now at Discover Financial Services
  • Eli Lilly and Company promoted James Marable
  • The Home Depot brought on Emily Cochran
  • Kathleen Farris moved up at Progressive Insurance
  • Stéphane Charbonnier shared how L’Oréal USA is formulating their hybrid plan
  • Melissa Thompson talked about the importance of your employer brand aligning with your actions
  • Keri La Ra is now the Talent Attraction Director at U.S. Bank
  • Gap Inc. brought on Brittany McGuirt
  • J.B. Hunt Transport Services promoted Amber Walton
  • Amanda Miller moved up at Capital One
  • Britton Bloch was selected to be in the Fast Company Executive Board
  • Catherine Adenle at Elsevier talked about how they revamped their EVP
  • Kristi Robinson shared how to develop a winning strategy in the war for talent
  • Infineon Technologies hired Janelle Fuller
  • Jen Dunn moved up at Vanguard
  • Jacki Summey was promoted at Ally
  • Seven Talent Marketing Board members on Forbes’ list of America’s Best Large Employers
  • John Shipp at Anheuser-Busch was named Campus Forward winner by RippleMatch
  • Kyle Lagunas at General Motors shared their CRM system for candidate relationship management
  • CVS Health hires Alexa Tupper
  • Koch Industries hires Cali O’ Rourke
  • Hanady Khourshid moves up at CDW
  • Amazon brings on Aiyshen Padilla
  • Labcorp relaunched their career site
  • Jonna Sjövall at UBS shared their winning recruitment marketing video campaign strategy
  • Francesca McCaffrey is hired by MassMutual
  • Carolina Guillen moves up at HelloFresh
  • Whole Foods Market brings on Jenny Stephen
  • Roman Zubarev and Leah Berry Gleason move up at Aramark
  • Spectrum relaunches their careers blog
  • Kristin McMillen at Citizens Financial Group is featured on The Employer Branding Podcast
  • Talent Marketing Board Members made Glassdoor’s 2022 Best Places to Work list
  • Greg Phillips moves up at Enterprise Holdings
  • Progressive Insurance promotes Lindsay Karklin
  • Liberty Mutual Insurance promotes Katie Macdonald
  • Labcorp was featured for their DEI attraction work
  • Bethany Luker Mason at Dell shares four steps they’re taking to have 40% of their leadership be people who identify as women by 2030
  • Julie Wolf talks about how employer brand insights can help with retention
  • Stanley Black & Decker brings on Charlotte Jones
  • Rohini Kumar is now at Atlassian
  • DaVita hires Kerry Noone
  • Spectrum brings on Gretchen Lindsay
  • IBM, DISH Network, and McDonald’s talent leaders shared tips on empower employees to be brand advocates
  • Briana shared how Sodexo uses social proof to attract applicants
  • Mars and Arm are nominated for the 2022 RAD Awards
  • Gabriel Hitt is hired by Nasdaq
  • DaVita brings on Kerry Noone
  • Adam Glassman is Cox Enterprises’ new Director of Employment Brand and Marketing
  • Amanda Crockett moves up at DISH Network
  • Frito Lay’s Patrick McLaughlin talked about their benefits package for hourly workers as a response to The Great Resignation
  • Liz Du at ServiceNow featured on the Employer Branding Podcast
  • Talent leaders presented at the iCIMS Inspire Conference about employee generated videos
  • Bank of New York Mellon hires Whitney Wilber
  • Katie Carlseen moves up at Illumina
  • Krista Vogel moves up at Intel
  • Jessica Summerfield shares her employer brand scorecard that she shows Advocate Aurora Health leadership
  • Hanady and Andy at CDW will be speaking at the RallyFwd Virtual Conference
  • Spectrum wins 2021 “Best Employment Site” honors
  • Sodexo promotes Briana Gosselin
  • Visa hires Monté Watson
  • Lowe’s Home Improvement brings on Lauren Buzalewski
  • Kirsten Bethmann moves up at Mars
  • Hilton, Amgen, and AT&T were included in the World’s Best Workplaces 2021 list
  • Ted Meulenkamp at Mondelēz International started a TikTok channel for their corporate brand
  • Yvette Fragile at Pilot Company shared how they forecasted hiring needs throughout the pandemic
  • Delta Air Lines brings on Brett Hill
  • Centene brings on Jenny Longshore
  • The Hartford promoted Mark Spatuzzi
  • Neil Daly at Baker Hughes shared how he built an EVP for a global B2B company
  • Chevron’s Julie Flowers talked about how they use AI to create a diverse talent pool
  • Lisa Kramer at BMO Financial Group shared how to leverage student influencers
  • HARMAN International brings on Brianna Blust as their Global Employer Branding Manager
  • TruGreen hired Kathryn Schulte as their new Talent Acquisition Manager
  • HRO Today announced their 2021 winners
  • Abigail Wishart at Mars launched their Mind Aerobic podcast
  • Brandon Linn at Freedom Mortgage wrote about how to weave your employer brand into your candidate and employee journey
  • Intuit promoted Kelsey DeLeon
  • Katrina Fowler is Sutherland Global Services’ new Director of North America Talent Attraction and Sourcing
  • Jessica Nelson is hired by Charles Schwab
  • Xavi Martínez Salcedo and Delfina Stabile share how Uber changed their EVP
  • Jennifer O’Brien and Chloé Rada give advice on how to organize a recruitment marketing team
  • Linda Carrión is hired by JP Morgan Chase as their Vice President Brand Manager of Global Employer Brand
  • Talent Marketing Board Member Tyler Weber moves up at Kohl’s Department Stores
  • Chris Dinwiddy at Merk Group talked about how to activate employer brand as a science and technology company
  • Macy Andrews and Cat Neilson share how to retain millennials
  • Sandi Japp is P.F. Chang’s China Bistor’s new Director of Talnet Acquisition
  • Ameriprise Financial brings on Aadam Peters as their new Vice President of Talent Acquisition
  • Jamie O’Leary Thomas is Zebra Techologies’ new Senior Director of Global Talent Acquisition
  • Anthony Jones at Rockwell Automation discussed working with creative to amplify employer brand
  • Talent Marketing Board Chair Thea Neal shares Royal Caribbean Group’s rebranded internship program
  • HRO Today announces Talent Innovation Awards nominees
  • Carl Segerstrom talks about Merk’s returnship program to get women back into the workforce
  • Jennifer Curtin is promoted to Director of Talent Acquisition and Employer Branding at Schneider Electric
  • Charles Schwab brings on Jessica Nelson as their new Senior Manager of Employer Brand and Social Media
  • Lisa MacNeill at L’Oréal shares how to appeal to hires outside of your industry
  • Shawn Tubman at Liberty Mutual Insurance talked about how talent acquisition and DE&I work together
  • Liz Gelb-O’Connor rebuilt ADP’s career site and EVP to appeal to tech talent
  • Talent Marketing Board Chair Vanessa Sain-Dieguez talks about the importance of employees in employer brand marketing
  • Kaitlyn Cambria moves up at NFI
  • The Walt Disney Company promotes Rachelle Samson
  • Alex Horner celebrates five years at Mars
  • Joanna Babairz at Aptiv talked about attracting new talent to the automotive technology space
  • Julia Buchanan at Giant Eagle talked about their LinkedIn strategy
  • Erin Pierpoint shared Bristol Myers Squibb’s partnership with historically Black colleges and universities
  • Cristal Mikenas is brought on by Takeda
  • CBRE hires Debbie Celado as their Vice President of Global Talent Marketing
  • SAIC promotes Katie Schnably
  • Sarah Vedas talked about attracting tech talent
  • Lauren Givens launches PetSmart’s training program for college students
  • JLL and Verizon are RippleMatch Campus Choice Winners
  • Lori Free moves up to Senior Director of Talent Attraction and Sourcing at Nutrien
  • Erika Cote, Pegasystems Global Employer Branding Partner, shared how social proof is key to effective employer branding
  • Antonio Ramos was promoted to Comcast's Vice President of Talent Brand Marketing, Intelligence, and Operations
  • Kathleen Farris, Progressive Insurance Recruitment Marketing Specialist, led their first intern takeover on Linkedin
  • Ally Brown was promoted at Continental to help lead global employer branding
  • Darrly Ramey became HARMAN International's new Director of Global Employer Brand and Employee Engagement
  • Charles Schwab promoted Talent Marketing Board Member Amber Spiewak
  • Maxim Integrated Talent Acquisition and Staffing Manager, John Klein, talked about creating a virtual internship program
  • Verizon Executive VP and Chief HR Officer Christy Pambianchi talked about their initiative designed to give women access for professional growth
  • Tina Tellis is CIBC's new Director of Employer Brand and Workforce Strategy
  • Grainger promoted Talent Marketing Board Member Rita Murray
  • Honeywell appointed Jason Woods to lead global talent acquisition
  • Liz Gelb-O’Connor, VP of Global Head Employer Brand and Marketing at ADP talked about their strategic way of attracting tech talent
  • Beth Cheek moved up at The Home Depot
  • Brodie Bertrand was promoted at Grainger
  • Walmart Senior VP of Global Talent Amy Goldfinger talked about creating cohorts using their virtual internship program
  • Jordan Deane at Spotify attracts new talent by leading with values
  • Verizon fights employee burnout
  • Chipotle hosted a virtual career fair on Discord
  • Target and Great Clips were selected to be a part of the TikTok Resumes pilot program
  • Three Talent Marketing Board Member companies are nominated for RippleMatch's Campus Recruiting Choice Awards
  • Lockheed Martin’s Charlotte Jones wins a Rally Recruitment Marketing Aware
  • Sharon Tisdale-Reis moves up at Bristol Myers Squibb
  • Danielle Alexandria became Scotiabank's new Program Manager of Enterprise Talent Marketing.
  • Stefanie Jacquemin is Trimble's new Senior Director of Talent Attraction.
  • Philips' Maria Eugenia Velandia on localizing a global EVP
  • The Hanover Insurance Group promoted Jennifer Alben to AVP, Talent Acquisition
  • Mars' Kirsten Bethmann on three keys to creating a unified employer brand
  • Citizens Bank's Rasanah Goss
  • Audris Francis at Sanofi US
  • Grainger's Leigh Ann Bruhn
  • Liberty Mutual Insurance, Capital One, Arm, Ace Hardware, and CDW celebrate anniversaries in The Board
  • Liberty Mutual Insurance's Andrew Kaufman, Capital One's Amanda Miller, Arm's Aylin Halil, Ace Hardware's Jenny Stephen, and CDW's Hanady Khourshid
  • Great Clips' Courtney Obbink and Capital One's Madigan Cochran
  • Nichole Larracey is promoted at BJ's Wholesale Club
  • Royal Caribbean Group's Thea Neal on attracting talent to an adventurous workplace
  • Meghan Magette is celebrating 11 years at Hilton
  • Kelly DiMeo, Sivu Suppiah-Ramu, D'Anna Smith, and Jacki Summey celebrate 1 year
  • Sivu Suppiah on how ITW redesigned a summer internship program
  • Ben Murphy-Ryan on launching Arm's internal mobility gig economy program
  • U.S. Bank, led by Liz Fink, joins the community
  • Grainger, led by Brodie Bertrand, joins the community
  • Southern California Edison's Leo Labra
  • Welcome our new member, Xcel Energy
  • Erin Pierpoint on how BMS made the shift to virtual internships
  • D’Anna Smith on building out Synovus' talent marketing program
  • Royal Caribbean Group's Thea Neal on improving Glassdoor ratings
  • Lockheed Martin's Charlotte Jones, Mars' Kelly Bartkiewicz, C.H. Robinson's Tisha Backer, J.B. Hunt Transport Services' Brittnee Davie
  • Ayana Pilgrim-Brown at Vanguard
  • Mars' Kirsten Bethmann, Kelly Bartkiewicz, and Alex Horner
  • The Hershey Company's Alicia Petross
  • Dell's Amy Winebright
  • Ace Hardware's Jenny Stephen
  • Boston Scientific's Johnna Mackey
  • PetSmart's Dani Kaufman
  • Hilton's Allison Banko
  • Tapestry's Kate Nienaltow
  • Vanguard's Stephanie Scher
  • Evonik's Anne McCarthy
  • Amgen's John Graham Jr.
  • Brother International's Anthony Prudente and Quadient's Shelia Gray
  • Scotiabank's Jordan Beresford
  • Cisco’s Carmen Collins on how WeAreCisco spotlights company culture through employees
  • Manuel Diaz on how he built out Intel’s comprehensive employer brand dashboard
  • Jared Nypen on building a video storytelling campaign spotlighting Great Clips stylists
  • Rex Pickar and Niki Ramirez on improving Kellogg Company’s job descriptions through creative writing
  • Dell's Amy Winebright on overhauling their career sites
  • Hilton's Vanessa Sain-Dieguez on bringing their employer brand strategy to life on Instagram
  • Tisha Leslie on helping T-Mobile build their in-house creative team and employer brand content strategy
  • Amber Messersmith on developing BAE Systems' recruitment marketing targeting strategy
  • Kumari Williams on redefining HARMAN's EVP and employer brand
  • Capital One's Madigan Cochran on how an evolving social strategy is creating passive candidate pipelines
  • Jeanne Blair on developing Expedia Group's candidate experience across their global brands
  • Charlotte Jones on defining and deploying Lockheed Martin’s new EVP
  • Schneider Electric's Jenna Roland on maintaining a successful strategy on Glassdoor
  • Intel's Jennifer Lashua on modernizing perceptions of the company through their employer brand
  • Amgen's John Graham Jr. shared his strategy for successful personal and employer branding on LinkedIn
  • Jennifer Newbill on changing university students' perception of Dell as an employer
  • Capital One's Jessica McCadden on building out a compelling employer brand through their video strategy
  • Kate Klingman on creating BASF's new employee-spotlighting video series
  • T-Mobile's Marie Lo on executing a media transformation to support their recruiting needs
  • Corey Bockhaus shares how he launched and grew Lockheed Martin’s talent communities
  • Carmen Mason shares how Enterprise Holdings successfully spotlights recruiters on their career site
  • Heidi Gerhard on BASF's university relations program's shift in focus towards building their executive talent pipeline
  • Anne McCarthy discusses the launch of Evonik's global Instagram channel
  • Marcy Hamrick and Jazmyn Mijuskovic on how Publix earned recognition as a top workplace for millennials
  • Laura Borden on expanding Vanguard's social recruiting footprint
  • Expedia Group's Tiffany Lee on guiding their employer brand through the shift from HomeAway to Vrbo
  • Kelly Bartkiewicz shares how Mars developed and deployed their global EVP
  • Tammy Embry on developing their "Amgen Answers" livestream to highlight hard-to-fill roles
  • Southern California Edison's Leo Labra is empowering employees to help find and attract talent
  • Bristol-Myers Squibb's Erin Pierpoint on launching employment brand campaigns in line with their core values of D&I
  • Tisha Backer on revamping C.H. Robinson's career site to better engage and attract job seekers
  • John Taylor shares Micron Technology's main talent goals for 2020
  • Liz Du on how she built out ServiceNow's first talent brand marketing team
  • Ahold Delhaize's Kathy Randall on building out their global EVP after a massive merger
  • Charles Schwab's Jerilyn Soncrant on building candidate personas to acquire and retain talent
  • Tapestry's Kate Nienaltow on employee branding through video content
  • Vanguard's Stephanie Scher
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