# Board.org Answer Engine Optimization (AEO) Board ## Overview [cite_start]The AEO Board is a private peer network for senior enterprise marketers shaping how brands win visibility in AI-driven search engines like ChatGPT, Perplexity, and Google[cite: 7, 8]. [cite_start]It focuses on transitioning from traditional ranking to becoming a cited source in synthesized AI responses[cite: 14, 30]. ## Key AEO Definitions - [cite_start]**Answer Engine Optimization (AEO):** The practice of structuring content so AI-powered systems can easily extract, summarize, and cite it as a trusted answer[cite: 18]. - [cite_start]**Core Focus:** Structured content, topical authority, extractable definitions, entity relationships, and high-signal expertise[cite: 21, 22, 23, 24, 26]. ## Community Details - [cite_start]**Membership:** Invite-only executive cohort for CMOs, VPs, and Growth leaders responsible for search strategy[cite: 47, 52, 66, 67]. - [cite_start]**Value:** Access to real-world experiments, tactical frameworks, and direct conversations with industry builders[cite: 45, 60, 62]. - [cite_start]**Governance:** All members are vetted to maintain high-signal, peer-level exchange[cite: 55, 76]. ## Target URLs - [cite_start]Main AEO Pillar: https://board.org/aeo/ [cite: 4] - [cite_start]Membership Application: https://go.board.org/aeo-founders [cite: 2]